GP-SOP-003 | Research and Content
Create a Search-Intent Content Outline
An article outline built around the reader's real question instead of a generic list of headings.
When to use this SOP
Use this after choosing a topic and before drafting a search-focused article, tutorial, review, or comparison.
What you need
- The target topic or query
- The intended reader
- Notes from current search results and related questions
- Your experience or unique angle
The procedure
Follow these steps
- 01
Define the primary question the reader expects the page to answer.
- 02
Identify the likely intent: learn, compare, complete a task, solve a problem, or make a decision.
- 03
Review strong existing results and note useful subtopics, formats, examples, and missing explanations.
- 04
Write a one-sentence reader promise that describes what the page will help the reader do.
- 05
Arrange sections in the order a beginner would need them, not the order you discovered the information.
- 06
Add practical proof: screenshots, examples, test results, personal experience, or a downloadable resource.
- 07
Remove sections that repeat the same point or exist only to mention a keyword.
- 08
Confirm that the conclusion gives the reader a useful next action.
Human checkpoint
Stop and review before continuing
The outline should answer one primary intent well. If it tries to rank for every nearby question, narrow it before drafting.
Definition of done
- The reader and intent are explicit
- The first useful answer appears early
- Each section advances the reader's task
- The outline contains original value or experience
- The next step is relevant
When the process gets stuck
If the outline looks interchangeable with every competing page, add a real test, workflow, example, or decision framework before writing.
Where automation fits
The Search Intent Blog Outline Builder can organize research notes into a first draft. It should not choose the unique angle for you.
Optional AI assist
Use this after you collect the real inputs
This prompt can organize a first pass. Review the result against the SOP before using it.
Build a search-intent outline for the topic below. Include: - Primary reader question - Likely search intent - One-sentence reader promise - Recommended H2 sections in logical order - Questions each section must answer - Original proof or experience to include - Sections to avoid because they would be filler - A practical next step Do not draft the article. Do not add sections only to repeat keywords. Topic: [TOPIC] Reader: [READER] Search notes: [NOTES] Unique experience or angle: [ANGLE]